Suppose, in our imagination, we take this radio apart. Suppose we take all the pieces out of the wooden box we call a cabinet. Now, you could call in a good cabinetmaker and say, "Jim, can you make a cabinet like that for me?" He'd answer you, "Of course I can. For about five dollars." You could say to another fellow, "How much can you make that pin for?" He might say, "Oh, about a dime."

     Then you look at all the parts on the table. Someone had to make every piece in the set. If you checked only the weight of the material, you'd probably find the radio could be bought for forty or fifty cents a pound. But you can't buy a radio the way you buy a pound of meat. That material isn't all you bought. You bought something else. You bought that intangible something which, when the parts are all put together, makes it work. That something which makes it possible for you to hear the announcer say, "This is London calling."

     When you bought that radio you bought the combined knowledge and experience of every great electrical scientist from Michael Faraday on down to the present. You also bought the results of endless experiments and the ideas of thou-sands of inventors.

     That is what is housed in that cabinet along with so many pounds of material - that intangible some-thing which goes into every product - that something which is priceless.